Saudi consumer spending surged to SAR 133.9 billion in April, marking a 17.5 percent increase year-on-year and the fastest annual growth rate since May 2021.
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Fashion led the charge, with spending on clothing and accessories jumping 48 percent compared to last year. Telecommunications spending also saw a significant boost, rising 36 percent, while entertainment spending climbed 19 percent and extended its growth streak to nine consecutive months.
The data also highlights Saudi Arabia’s growing shift toward digital spending. E-commerce accounted for nearly a quarter of all consumer spending during the month, while point-of-sale transactions recorded their strongest annual growth in more than two years.
One thing is clear: whether it was shopping, streaming or scrolling, Saudi consumers were spending more and clicking “checkout” more often in April.
For more on work and business in Saudi Arabia, read The Women Shaping Saudi Arabia’s Future: An Exclusive Interview with Franklin Templeton and Saudi Arabia Will Soon Introduce Mandatory Fitness & Health Checks for All Employees.
